Wed Feb 2

May Th’ Force B With U (+VW)

For anyone who’s a sucker for Star Wars, or small children, or both:

VW put up this irresistible ad today, and it’s already gotten over 300,000 views (or is that vws?) — all of them well-deserved, at least a dozen of them mine.

This 1-minute ad delivers more tension and wonderment than the entirety of George Lucas’ 3 prequels. The kid acts rings around Hayden Christensen. So does the dog. And the jar of peanut butter.

Go ahead, try not to laugh your head off with glee at precisely 0:53.